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2023 — Shanghai
China
Martell
An experiential and sensorial journey to rediscover the cultural treasures of Dunhuang.
Brand Experience
Martell has teamed up with Dunhuang Cultural Creations to bring annual Gourmet Theater dinner and open up a new "Blue Road". It is a magnificent historical painting that has been passed down through the ages.
WB produced the video content for Martell's Gourmet Theater dinner, incorporating the elements of the four beasts: dragon, deer, horse and blue bird. Join Martell in exploring the Blue Ribbon Food Road, enjoying the feast of the Silk Road for thousands of years, and walking through the legend of Dunhuang with your tongue.
