Brand Experience
Miss Dior – "Stories of a Miss” is an immersive exhibition in Shanghai celebrating Dior’s heritage through art, fragrance, and couture.
WB worked on the creation of immersive video content inspired by previous campaigns as well as the current Miss Dior Essence campaign. The content was showcased in the exhibition’s opening room, Stories of a Miss.
The spaces alternated between orthogonal and organic geometries, soft and hard materials, and shades of Miss Dior’s signature pink.
