Brand Experience
Fendi organized an event for the re-launch of its new perfumes at the Palazzo della Civiltà. Each perfume was surrounded by their universe. Seven sensory experiences for seven unique stories.
Fendi is re-entering the perfume market with an entirely new range. This launch event presents each perfume corresponding to each member of the Fendi family. Each perfume was showcased at a booth that represented its universe through visuals, materials, textures, and sounds that were adapted to the fragrance’s story.
WB focused on « perche no » a perfume by Silvia Venturini Fendi, we produced a universe around the roman country side.
