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2023 — Xi'an
China
Mixc Launch Show
For the unveiling of its new architectural marvel in Xi’an, the CCBD group entrusted WB to produce a captivating mapping show on one of Xi’an’s iconic ancient buildings.
Cultural & Heritage
The objective of this artistic endeavor was to visually narrate the transformation of a conceptual seed, into a fully-realized architectural masterpiece.
The mapping was designed to not only highlight the evolution of an idea into an architectural landmark but also to create a symbolic bridge connecting the rich historical past of Xi’an with the cutting-edge future envisioned by CCBD. Starting a new chapter together in the Mixc.
The mapping show is inspired by the thousand-year-old ginkgo tree of the ancient Guanyin Zen Temple in Xi'an, with the growth of seed as the main line. The seed gradually transforms into a tree of life along with the light and shadow, lighting up the Ziyun Building and conveying the oriental aesthetics of endless life.
Behind the scene
